How to draw the viewer's attention to your photo? In the picture there should be a contrast:
A lighter object is removed on a dark background, and dark on a light.
Do not photograph people on a yellow or brown background, the color of the photo will be unnatural.
Do not shoot people on a motley background, such a background distracts the viewer's attention from the model.
Important elements of the plot should not be chaotically placed. It is better that they form simple geometric figures.
Objects located in different parts of the frame must correspond to each other in volume, size and tone.
4. The golden section
The golden section was known even in ancient Egypt, its properties were studied by Euclid and Leonardo da Vinci. The simplest description of the golden section: the best point for the location of the object is about 1/3 of the horizontal or vertical border of the frame. The location of important objects in these visual points looks natural and attracts the viewer's attention.
One of the most effective composite preams is a diagonal composition.
Its essence is very simple: the main objects of the frame we have on the diagonal of the frame. For example, from the upper left corner of the frame to the bottom right.
This technique is good because such a composition continuously leads the viewer's view through the entire photo.
If vertical objects prevail in the frame - shoot vertical frames. If you are photographing a landscape, shoot horizontal frames.
7. The point of shooting
The choice of the shooting point directly affects the emotional perception of the picture. Let's remember a few simple rules:
For portrait, the best point at eye level.
For a portrait in full growth - at the level of the belt.
Try to crop the frame so that the horizon line does not divide the photo in half. Otherwise, it will be difficult for the viewer to focus attention on objects in the frame.
Hold the camera at the level of the subject, otherwise you risk getting distorted proportions. The object shot from above seems to be smaller than it actually is. So, removing a person from the top point, in the picture you get a human of small height. When photographing children or animals, drop to the level of their eyes.
Our brain is used to reading from left to right, so we estimate the picture. Therefore, it is better to place the semantic center on the right side of the frame. Thus, the view and the subject of the shooting seem to move towards each other.
When building a composition, always consider this point.
9. Color Spot
If there is a spot of color in one part of the frame, then there must be something in the other that will attract the attention of the viewer. This can be another color spot or, for example, an action in a frame.
10. Motion in the frame
When shooting a moving object (car, bicyclist), always leave free space in front of the object. Simply put, position the object as if it only "entered" the frame, and not "leaves" it.